AOTO Unveils Integrated AI + XR Solutions to Transform Commercial Display at InfoComm China 2025

Beijing, China – April 16–18, 2025 –AOTO, a global leader in intelligent visual solutions, successfully concluded its appearance at InfoComm China 2025, one of Asia’s premier exhibitions for professional audiovisual and integrated experience technologies.

At this year’s show, AOTO captivated attendees with a forward-looking showcase of AI-driven systems, immersive content environments, and cutting-edge LED technologies—anchored by a fully integrated XR live broadcasting solution that is redefining how brands connect with their audiences.

A New Standard in Immersive XR Commerce

AOTO's centerpiece at InfoComm was its MetaBox 4KK XR Virtual Live Broadcasting  Solutions, designed to enable immersive storytelling, real-time interaction, and seamless conversion. Built on an LED virtual production studio, powered by AI-based rendering engines and AIGC content automation, the system offered visitors a glimpse into a next-generation retail and branding ecosystem, where dynamic, high-frequency content meets intelligent backend orchestration.

The solution incorporates aspects of AOTO's New Retail architecture, but its core XR platform is engineered for global scalability across retail, media, and branded experience environments. By merging physical and digital space through live, interactive content, AOTO empowers brands to build hyper-responsive, emotionally engaging campaigns at scale.

Real-world adoption of this system by leading global brands like Starbucks and Pepsi on Douyin (China version of TikTok) has already yielded measurable results, including up to 3x sales conversion rates during high-impact campaigns.

Building the Broader Commercial Display Matrix

Beyond its XR innovation, AOTO showcased a comprehensive portfolio of high-performance solutions for both indoor advertising and enterprise collaboration, reaffirming its role as a trusted technology partner for intelligent visual infrastructure across commercial and institutional sectors.

• Advertising Solutions: AOTO's indoor LED display technologies are deployed in over 70% of major international airports worldwide, setting the global standard for impactful brand communication in transit and premium commercial spaces. These solutions feature adaptive brightness, ultra-fine pixel pitch, centralized content management, and exceptional contrast performance, delivering immersive and stunning visual experiences in high-footfall environments such as airport terminals, duty-free zones, and executive lounges.

• Meeting Room Solutions: Leveraging the SID All-In-One LED Display, AOTO's enterprise collaboration solutions combine multi-system integration, sensor-driven automation, and seamless control across platforms—ideal for government, corporate, and educational organizations looking to digitize and streamline their operations.

Innovation Through Integration

AOTO's presence at InfoComm China 2025 underscored not only its technical depth in LED display technologies but also its expanding leadership in AI integration, XR infrastructure, and system-level innovation. The company's approach—anchored in a strategy of technology core, scenario-first application, and scalable platformization—continues to drive its commitment to global digital transformation.

As AOTO looks ahead, it remains dedicated to empowering industries with intelligent visual ecosystems that combine creativity, technology, and business results—shaping the evolution of smart commerce around the world.