Situated in the iconic Estudios Churubusco in Mexico City, Simplemente has developed one of Latin America’s most advanced virtual production facilities. Central to this immersive environment are AOTO Electronics' RM Series LED panels, which offer the performance and flexibility required for high-end virtual production.
The studio covers 800 sqm, with the LED wall spanning 200 sqm and measuring 18 meters wide by 6 meters high, with a depth of 10 meters. This setup, featuring 782 AOTO RM 2.3mm LED panels, creates a 270-degree immersive screen with a resolution of 14252 x 2582 pixels, nearly five times that of a 4K screen, making it perfect for film, television, and commercial productions.
The AOTO RM Series is engineered for demanding virtual production environments. With a 7680Hz refresh rate, 99.9% DCI-P3 color gamut, and low reflectivity, these panels ensure smooth motion and accurate color reproduction, providing filmmakers with reliable visual fidelity and flexibility to create immersive scenes.
The LED stage is powered by eight Brompton Technology Tessera SX40 processors, offering precise pixel control and real-time adjustments such as live color grading and frame rate changes. Brompton’s advanced processing ensures that filmmakers can achieve their desired visuals directly on set, significantly streamlining post-production workflows.
As Latin America's first large-scale virtual production studio, Simplemente’s LED stage at Estudios Churubusco has attracted over 3000 high-profile projects, including classics like "El Ángel Exterminador", "Liberen a Willy", and "El Crimen del Padre Amaro". Recently, the studio hosted the Amazon Prime series “Cada Minuto Cuenta”, where AOTO’s RM panels helped recreate the 1985 Mexico City earthquake with stunning realism.
Additionally, the stage’s versatility has supported a variety of formats, from global brand commercials to the 2024 Mexican presidential debate, which was broadcast to an audience of over 16 million viewers. AOTO’s partnership with Simplemente reinforces its commitment to advancing virtual production technology, providing innovative solutions that meet the needs of today’s filmmakers and content creators.
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